You often here people say "We're going to buff your car". Generally, they really mean "I'm going to apply my wax with a buffer". When in actuality, when people are looking for someone to "buff" their car, they assume they're going to be removing scratches and imperfections from their paint. Although waxing will temporarily hide some minor scratches, it will NOT remove them and after a few washes you'll be right back to where you started scratches and all. You need to "Polish them out" or do a "Cut and Buff" (hence the word "CUT" before the buff, referring to cutting process before the waxing step). So many Detailers use this term way to loosely and at the consumers expense.